We promise to always be honest with you about our experiences and perspectives. We’ll be straightforward and forthcoming, and we’ll fully disclose if we have a financial interest in anything we’re presenting or if we’re ever confronted with a conflict of interest.
We’re not talking about a blanket statement on a buried page on our website or a standard disclaimer on every article we write saying, “We accept compensation in the form of affiliate program advertising, restaurant and hotel sponsorship and product sales.” That is not good enough.
Instead, we’ll be transparent with you. We’ll tell you if a discount or free item/service is not readily available to others in any way. We have no problem receiving free stuff or discounts in order to provide the best news and reviews to you, but we’ll tell you—explicitly—whenever we post or talk about anything that falls in that category.
If we ever post with the potential for affiliate income or kick-backs, we’ll tell you about it. If we’re ever sponsored, we’ll tell you. Right now, every penny that has gone into Seeking the Magical has been ours, and we’re proud of that.
Please note, if we purchase something using a discount that is widely available to the general public, we won’t bore you with that information. For example, if we get a discount on a hotel room using a AAA rate, we’re pretty certain you don’t care. If we purchase a meal in the Magic Kingdom and receive a discount for being an annual passholder or a DVC member, we won’t take up your time talking about that. Of course, if you would rather we tell you about any discount ever—even if it’s publicly available—please let us know, and we’ll happily do so. When we say open and honest, we mean it. We just don’t want to waste your time.
To hear more about our promises to you and to learn about our unique approach to reviews, please watch the following video.